Friday, 29 October 2010

Storyboard - Coursework

before i started to design a storyboard, i started by listening to the song 'Have a nice Day' first to gain inspiration. Whilst listening to the song i gained the feeling of relaxation from the song. From this i decided that this feeling would be what i wanted the audience to feel while watching the video. Another feeling i got was that the whole music video should be in a rural area, as an urban setting wouldn't give the feeling of relaxation as urban areas are quite loud and busy. i did this with shots of rural areas to give the audience more of a feeling of relaxation. Due to the storyboard i concluded that the only prop that would be needed in the entire music video would be a bicycle for the protagonist to ride.

http://www.slideshare.net/jironslc/story-board-have-a-nice-day-5608629#

Tuesday, 26 October 2010

My chosen song and protagonist

THE SONG
the song that i have chosen to use for my music video coursework is 'have a nice day' by Stereophonics. i have chosen to use this song as i had an basic idea of where the music video should be set. whilst listening to the song, i decided that the music video should be set in a rural like area and the lighting should be natural.

THE PROTAGONIST
the artist that i have chosen to include in my music video would be Jacob Irons, i have chosen this person for my protagonist as i feel that he could connect with the target audience as he is the same age as the audience, another way that i feel the protagonist would connect with the audience would be the hair style that he has and the clothes he wears.

Friday, 15 October 2010

Key Concepts - Music video

With music video theory, there a four key concepts that must be tought about:

Representation:
-Who or what will be represented in the music video?
in my music video, i want my protagonist to be viewed by the audience as a modern and 'cool' musician.

-in what way do you want the audience to respond to them, see them, feel about them?
i want my audience to really connect with the protagonist, as the clothes he wears and the age he is would be similar to that of the audience, (skinny jeans, plain shirts ect). due to these similarities i want the audience to feel that the protagonist is 'One of them' and not so much as an idol to audiences.

Media Language:
-How will you make the audience feel this way?
i will make the audience feel that the protagonist is 'one of them' firstly by the way that audience is roughly the same age as the protagonist so the audience can connect with them. another way to get the audience to have this feeling is as there will not be many high angle shots in the music video so it wouldn't seem like the audience are looking up at the protagonist, and most of the camera shots would be eye-level with the protagonist so that it seems the protagonist is singing to up and not down at you. i also will make the audience feel this way due to the setting that i have chosen to use. i have decided to use rural areas for my music video so that it seems that the setting is somewhere the audience could be in, instead of expensive buildings, clean streets ect. also with setting, i want most of the lighting in the music video to be natural as i believe that the music video would then look more realistic and so will connect more with the audience.

Audience:
-Who is your target audience?
i have decided that the target audience for my music video will be Teenagers around the age of 16-17. the audience should listen to indie genre of music. the style of clothing that my audience would wear is skinny jeans, vans/converse shoes and a plain/colourful shirt. this would basically be the style of clothing that my protagonist would wear.

-Why is it important that your artist is represented this way in relation to your audience?
i think that it is important that my artist is represented this way as i don't want the artists to be shown as an artist by the audience, i have shown this with the artist being the same age as the audience and basically wearing the same style of clothes.

Genre:
-how does your representation link to the genre of your music video?
i think that the representation of my artist links to the genre of the music because of the look that my protagonist will have in the music video (hair style, clothes). the style that my protagonist will have will also be similar to the style of most artist of this genre.

Friday, 1 October 2010

Busted music video - Post-Production

When I went onto the macs to start the editing. Dan and I decided that the first thing that we should do was to get the song onto Imovie so that we knew when the lip syncing should take place. As we had forgotten the order of each shot, i went onto youtube to understand the order of shots and also to find out how long each shot was. Straight away Dan and I had a problem which was that the lip syncing of the first verse was out of time. we overcame this by cutting down some of the shots before the first verse and also cutting a bit off the beginning of the shot of me lip syncing. after this we decided that all the long shots of the music video should be sorted first so that we knew when each action during a shot matched to the music. after doing this we started to add all the short shots inbetween the larger shots so that we wouldn't have any blank spaces inbetween shots. after doing this we realised that some of the lip syncing was out of sync, we had overcame this problem by cutting out irrelevent parts out of small shots, this made most of the music video look in sync apart from the shot of the first vocal lines, which was unable to be corrected perfectly.